# Mobile app launch checklist

By CiCrew. Updated September 29, 2026.
https://cicrew.com/guides/mobile-app-launch-checklist

App:
Build:
Tester:
Device and OS:
Date:

Record evidence or a reason for not applicable beside each item. This is a
starting point, not a complete audit or a guarantee of store approval.

## Main task

- [ ] A new user can reach the first useful action.
- [ ] The main task completes and shows a clear result.
- [ ] Saved data remains correct after closing and reopening.
- [ ] Empty, invalid-input and failed-request states are understandable.
- [ ] An accidental action can be corrected where appropriate.

## Real device

- [ ] Content fits supported screens and larger text settings.
- [ ] The keyboard does not hide required inputs or actions.
- [ ] Permission denial has a usable fallback.
- [ ] Slow or lost connectivity does not silently discard work.
- [ ] Sign-in links and navigation return to the intended screen.

## Accounts and production

- [ ] The release uses the intended production services.
- [ ] One account cannot access another account's private data.
- [ ] Secret credentials are kept out of public app configuration.
- [ ] Account deletion and data handling match the disclosures.

## Paid features, if applicable

- [ ] Price and terms are clear before purchase.
- [ ] Successful and cancelled test purchases behave correctly.
- [ ] Restore purchases works for a returning eligible user.
- [ ] Expired access and failed purchases leave correct access states.

## Store review

- [ ] The listing describes features that work in this build.
- [ ] Support and privacy-policy links open successfully.
- [ ] Reviewers can access protected features they need to test.
- [ ] The backend stays available during review.

## After release

- [ ] Support has a monitored contact route.
- [ ] Crash and error reporting are checked with a test event.
- [ ] Important data has an appropriate recovery plan.
- [ ] The next improvement is based on observed user problems.

## Evidence and unresolved items

- Item:
- Result:
- Evidence:
- Owner and next action:

## References

- Apple App Review Guidelines: https://developer.apple.com/app-store/review/guidelines/
- Expo builds: https://docs.expo.dev/build/setup/
- RevenueCat testing: https://www.revenuecat.com/docs/test-and-launch/sandbox